Jake spent eight years inside the cycling retail and distribution side — buyer roles at two specialty bike-shop chains and a stint as category manager for a European cycling apparel brand. He has personally fitted, tested and returned more cycling kits than most riders will own in a lifetime, and that practical lens shapes every review he writes.
His test loop is not a desk: 200+ km a week across road, gravel, and mountain bike disciplines, plus indoor sessions that punish fabrics in ways outdoor riding never can. Jake tracks elasticity recovery after 30 washes, chamois compression loss across 8-hour rides, gripper hem creep on intervals, and seam friction across body types. The numbers in his pieces come from his own logs, not press kits.
At Run Cycling Apparel, Jake's job is to keep the manufacturing team honest. He brings rider language back into the factory and connects what brands ask for on the spec sheet with what actually works in the saddle. On the blog, he reviews competitor products, breaks down brand-vs-factory pricing, and helps B2B buyers make sourcing decisions backed by data, not hype.
Topics Jake covers, every claim grounded in his own field tests.
Field-tested reviews, brand comparisons, and B2B procurement analysis.
New articles by Jake Morrison will appear here.